Named after its eclectic neighborhood, The Bloomsbury hotel and its architecture reflect the true nature and history of this area and a number of literary icons who used to create here. This property is an excellent choice for travelers seeking comfort and intimacy in a historical setting. The neighborhood itself is often referred to as London’s hidden gem, with its elegant garden squares, and streets lined with a selection of shops and boutiques. It is also settled in close proximity to Theatreland, Soho and Covent Garden. The hotel’s furnishings, artwork, lighting, and color palette create a feel more akin to a private home than a traditional hotel. A beautiful restaurant, claimed to be one of London’s most sought after alfresco dining hotspots, as well as a glamorous club bar make this property truly fit in with the atmosphere of its surroundings.